The Mumpreneur Project: Mary Anastasiou


Meet this weeks ‘boss babe’: Mary Anastasiou...


She’s a coffee enthusiast, a loving single mum and the creative director at Imagine Creative AND she still manages to keep her sanity (most of the time).

Your friends refer to you as:


Job title and where you work:

Creative Director at Imagine Creative, Author & Publisher at Lil’ Rebel

Describe yourself in three words:

  1. Creative
  2. Funny
  3. Loyal
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Can you tell us about your career journey so far?

I’ve always loved the written word and I kind of fell into my career as a Creative Director rather than actually choosing it. My sister owned a small agency and when I completed Uni I took on a part time role for her as a Junior Designer.

30 years on and I have been a Finished Artist, Designer and a Senior Creative Director for a well known Melbourne Direct Marketing agency and now, successfully running my own boutique agency – Imagine Creative. Through it all, my love for children’s literature never really went away…

It wasn’t until my son was a little older (and the questions came) that I really became serious about developing my story ideas: ‘When will you publish your stories mummy?’ ‘When will you make your dream come true?’

‘I want to be a Rock Star’ was first published in 2016 through my very own publishing company: Lil’ Rebel, and as is the realisation of a life-long dream. All thanks to a very persistent 6 year old.

What is your favourite thing about being a mama?

That I get to watch this little human grow into the most amazing man.

How has being a mama changed your perspective on life?

He reminds me every day to engage my silly and to reconnect with my inner child. To slow down and see things as he does and that time (and memories) are the most precious things we will ever have.

In your opinion, do you believe you can really “have it all” when it comes to being a mum and having a career?

I guess that depends on what you mean by ‘having it all’? To be honest, I think we put too much pressure on ourselves to look like we ‘have it all…’
I’m a single mum, juggling a business, raising a child and keeping a household.
The truth is I don’t always have my $#!& together and that’s okay. Some days I’m Superwoman and others I can barely lift my head off the couch but if ‘having it all’ means that my son and I are happy – then yes, I guess I do…

How do you stay sane being a working mama?

Hair and nails are my little indulgence. I don’t do facials or massages but I have my hair done once a week and my mani pedi’s twice a month. This, and the occasional girl’s weekend keep me happy. Oh and wine, one can’t forget the wine!

What would your advice be to women who are mothers who are preparing to return to work or start a business of their own?

Where possible: delegate! You can’t do everything. Don’t try to. Your kids are only little once. Spend time with them. If that means you need to outsource the cleaning, do it. Your kid’s will remember the memories you make with them, not the washing you spent the weekend folding.

And, if you’re working from home – step away and close the door at 5 o’clock. Switch off your phone. Don’t check your messages and emails. Anything that’s not finished by then, can wait until tomorrow. It may seem difficult at first, but the benefits of doing this are huge for yourself and your family.

Keep up with Mary on social:

Imagine Creative Facebook | Imagine Creative Instagram | LinkedIn | Pinterest
Lil' Rebel | Lil' Rebel Facebook | Lil' Rebel Instagram

Jenny Vanderhoek